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Engagement campaigns

Your base stays active, even when nobody is watching

Re-engage cold contacts, make the most of every event and nurture those who aren't ready to buy yet — with cadences that stop the moment the conversation picks up again.

Typical campaigns

Campaigns that keep your base close

From the contact who went quiet to the webinar attendee: every audience gets the right sequence, at the right pace.

TriggerContact with no conversation in 90 days

Base reactivation

Reconnect with cold leads and inactive customers through a more spaced-out cadence and relevant news.

Cadence
  1. news
  2. offer
  3. showcase
Expected outcomeConversation resumed
TriggerEvent registration list

Post-event and webinar

Invite, remind and follow up with everyone who attended your event — and hand interested people to your team.

Cadence
  1. invitation
  2. reminder
  3. content
Expected outcomeInterested lead with the team
TriggerLead in an early funnel stage

Lead nurturing

Share useful content with people who are still researching, until the moment a conversation makes sense.

Cadence
  1. content
  2. customer story
  3. connect
Expected outcomeSales-ready lead
TriggerBase segment with advanced filters

Launches and invitations

Announce a product, an offer or news to the right slice of your base, without blasting everyone.

Cadence
  1. launch
  2. special offer
  3. last call
Expected outcomeDemand generated
Applied journeys

From trigger to outcome, step by step

Examples of cadences that run on their own. Each step only goes out if the contact hasn't replied yet.

Replied on any channel? The cadence stops and the conversation continues with AI or your team.

How Nuvia helps

Engagement driven by rules, not volume

The right audience, on the right channel, at the right time — with the conversation going to AI or your team when the contact replies.

Audiences by list, funnel stage and advanced AND / OR filters

Sends during business hours, paced for each channel

Exclusion lists and open conversations left out

Recurring campaigns to keep your base always active

Under the hood

See a campaign at work, step by step

Audiences, multichannel sequence, sending rules, AI conversations and metrics — in detail.

See a campaign at work under the hood
FAQ

Engagement campaigns

How is engagement different from mass messaging?

An engagement campaign has a defined audience, steps and intervals, follows each channel's rules and stops when the contact replies. Nothing is sent to everyone at once.

Can I run the same campaign every month?

Yes. Recurring campaigns run at the pace you set and automatically enroll anyone who now matches the rule.

What about people who reply after the event?

Anyone who replies leaves the sequence immediately and continues in the Inbox with the AI agent or the team member set for that step.

Ready to re-engage your base?

Engagement campaigns that resume conversations with context, no manual sends.

nuvia.All your customer conversations in a single platform.
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